Regular workshops are conducted by artists and eminent people related to the
Saatchi & Saatchi Advertising Agency,Senior Visualiser
Lintas Advertising Agency, Creative Director
Verve Magazine, Creative Director
Olgivy & Mather Advertising Agency,Creative Director
Tata Interactive Systems, General Manager
Vice-Chairman & Chief Creative Officer,Ambience-Publicis Advertising Agency
: Graphic Design, Photography
: M.F.A. Applied Art (Photography) with Gold Medal
: M.F.A.(Drawing & Painting), G. D. Art, A. T. D.,
: Graphic Design, Illustration
: G. D. Art, A. M., M.F.A. Applied Art (Illustration)
Member of syllabus committee nominated the 'CAG Guru of the Year' at the 63rd CAG Awards 2011'
: Graphic Design, Photography, Typography
: M.F.A. Applied Art (Typography) with Distinction
: Graphic Design, Typography
: M.F.A. Applied Art (Typography)
:Graphic Design, Illustration
:G. D. Art , M.F.A. Applied Art (Illustration)
:Graphic Design, Illustration
: A.T.D., B.F.A. (Applied Art)
Teaching Faculty – Applied Art
nominated the 'CAG Guru of the Year' at the 58th CAG
Awards 2006'
Member of syllabus committee
:Graphic Design, Typography & Calligraphy
:M.F.A. Applied Art (Typography)
(Principal, Art and Design Department)
: Graphic Design, Illustration
: M.F.A. Applied Art (Illustration) with Distinction
: Graphic Design, Typography
: G. D. Art (Applied Art)
:Teaching since 2003 nominated the 'CAG Guru of the Year' at the 60th ,61st and 63rd CAG Awards 2008, 2009 and 2011'
: Graphic Design, Illustration
:M.F.A. Applied Art (Illustration) 2nd in Mumbai University, A. T. D.
Theory - Advertising Art and Ideas
Lettering Calligraphy, Typography
4TH YEAR - Diploma Applied Art
Class Project : in-depth study of nature and man-made object
Advertising, Printing, Photography
Graphic Design :- Advertising
Lettering - Calligraphy, Typography
Theory - Advertising Art and Ideas
Lettering - Calligraphy, Typography
Theory - History of Western Art
Class Project: in-depth study of Nature and man-made object
Lettering - Calligraphy, Typography
1st Year - Elementary Applied Art
award-winning students, as well as the finalists, are immediately absorbed
As a result of participating at national and international art competitions the
of advertising and design.
students can look forward to a rewarding career in the creative field
On completion of this four year Course in Art & Graphic Design,
Maharashtra and enjoys high credibility within the Industry.
This Applied Arts Course is recognised by the Directorate of Art, Govt. of
its students are much sought after by companies for employment.
The Department of Art & Design was established over two decades ago and
students thereby creating a 100% job placement opportunity for them.
done by advertising agencies and design studios for the final year graduating
Campus interviews are arranged for the students and the portfolio selection is
Film Production and Packaging.
Marketing, Web Designing, Exhibitions, Printing, Computerised Processing,
There is also much scope in the fields of: Event Management, Direct
Animators, Props & Model Coordinators, Set & Mock-up Designers.
Visualisers, Designers, Art Directors, Illustrators, Photographers, Editors,
Rewarding career opportunities exist within Advertising agencies as:
45TH MAHARASHTRA STATE ART EXHIBITION 2005
The work of the following students in the Applied Art category was selected for the
Nimisha Bhavsar - 3D using Metal scrap
Anagha Gaikwad - 3D using Metal scrap
Hiral Shah - 3D in Acrylic
Poonam Bhatia - Press Ad(Child Sexual Abuse)
Urvi Shah - Hoarding (Adoption)
Prajakta Tharthare - Press Ad (Female Infanticide)
The following students won merit certificates at the Exhibition for the work that they
had exhibited: Poonam Bhatia and Prajakta Tharthare
Prof. Madhuri Naik's Painting was selected under the Bombay Art Society -
PARTICIPATION IN COMPETITIONS
Students of the Art Department participate regularly in various inter - collegiate
and National competitions like: CAG (Communication Arts Guild), State Art
Exhibition Adnomer the annual students' festival of Sydhnem College, Malhar the
annual students' festival of St. Xavier's College.
SUPPORT TO NGO'S & HOSPITALS
Graphic Art Publicity support is provided by students to government centers,
hospitals as well as NGO's like: Nair Hospital, K.E.M Hospital, Shanmukhananda
Sabha, Indian Water Works Association, Maharashtra State Commission For
Women, National Burn Center, V Care.
WINNERS AT INTERNATIONAL COMPETITIONS INTER AD (IAA)
Sophia students' of Applied Art have won numerous awards over the years for their
excellent entries and work at The International Student Advertising Competitions
conducted by The International Advertising Association:
STUDENTS WIN AWARD AT INTERNATIONAL CONFERENCE
The students of the Advanced Applied Art class participated in the inter-college
poster competition conducted by the Indian Water Works Association, Mumbai
Centre at the 9th International Conference on 'ECOSAN' on 'Ecological Sanitation'.
We are proud to announce that our students won prizes at this competition. They
are as follows: Second Prize - Miss Mamata G. Mohite, Third Prize - Miss Natasha
Ajmera, Consolation prize - Miss Andrea Sequeira.
A well equipped Hostel for outstation students.
A state-of-the-art Audio Visual Hall for presentations and workshops.
Well ventilated classrooms with O.H.P. and LCD projection facilities.
A well ventilated Illustration Room with all facilities for practicing drawing skills.
An extensive and well-equipped air-conditioned library with scanner and computerized
information access system.
The students' efforts are put on display at the Annual Exhibition of the Sophia
Polytechnic which is held at the end of February each year. The exhibition is well
attended by professionals from the field of advertising & design and is a great
showcase of the students work through the year.
Annual study tours are organized to different places in and around India, where
students do sketches and paint landscapes. This gives them a greater appreciation
of the history, art and culture of our country.
Recognised by the Directorate of Art, Maharashtra
Diploma Course in Applied Art
This course in Art and Graphic Design, is an intensive and creative programme which serves as an effective educational platform for students. They are trained according to the professional ethics of the advertising world all through their four years. And are prepared for professionalism in the world of design and advertising.
To hone the students skills in order to enable them to work efficiently by acquiring
training in new technology.
To foster a sense of values and create awareness towards national and
social issues within their chosen career option.
To offer quality education based on creativity, analytical thinking and professional
ethics such that it adds value to The Industry and society as a whole.
To develop professional competitiveness at a national level, through focus on
knowledge and innovation.
This four-year course in Art & Graphic Design is recognised by the
Directorate of Art, Govt. of Maharashtra.
The Department of Art & Design was established over two decades ago and enjoys
high credibility within the industry.
It is the only prestigious course in Applied Arts in the city, which is only for girls.
Students are given exposure to the latest technological advances, by inviting
pioneers in the field like: Adobe, Apple and Kyoorious Exchange.
A state-of-the-art Computer Centre imparts formal training to students in Computer
Aided Design (CAD) which is the need of the hour.
Students of photography are provided with a professionally equipped
They can access: Two air-conditioned black and white darkrooms. An air-conditioned
digital studio with computer facility for reference work.
For setting up photo shoots the studio is equipped with digital cameras, a wide range
of professional lenses, flashlights, tungsten lights, channel system of lighting and
A state-of-the-art Computer Lab is equipped with all relevant official software for art
students: Adobe Photoshop, Adobe PageMaker, Adobe Illustrator and Corel Draw.
There is a dedicated Workshop for students to explore different facets of printmaking
Some of the most luminous names within the industry are part of the visiting and
world of design & advertising, to open up new horizons for the students at an
interactive level. Some of the topics covered are: Copy writing, Advertising,
Photography, Advertising Commercials, Animatics, Script Writing, Ad. Film Making
Through the year value education classes in ethics are conducted for all students
who are also encouraged to participate in annual essay and book review
The Department of Art & Design at the Sophia Polytechnic has the most experienced faculty committed to the all round development of their students.
The Department invites visiting lecturers and experts from the industry
throughout the year to keep the curriculum updated and provide quality
professional expertise for our students.
A veteran Hindi writer with over 30 years' experience he is a pioneer of
Transcreation in India which is a way of using original concepts in English and
rendering them creatively in any other language. He conducts workshops on
multilingual communications, culture and communications transcreation.
An English copywriter for over a decade, he has worked with several leading
advertising agencies in the country. A committed practitioner of transcreation he
is presently Creative Director with Dattaram Advertising. He conducts
workshops on ideation and copywriting.
With over 2 decade's experience in the Creative Department of leading
agencies, he has won over 150 national and international awards. Mr. Nair
conducts workshops on Creative Copywriting, Creativity and Campaign
Mr. Dayanand Chandraghatgi
With three decades experience in Account Management and Agency
Management, he is visiting faculty in leading colleges and management
institutions in Mumbai. He conducts workshops on Creative Strategic Media
He has handled many national and multinational brands during his 20 years in
the advertising field. His area of specialization is Account Management and
Strategic Planning and is also visiting faculty at leading management institutes.
He conducts workshops in Marketing & Strategic Planning.
With over 21 years of experience, he has headed the Creative Department of
some of the most creative agencies in the country. He has won scores of
awards including CAG, ABBY, CLIO and has also won the Finalist Award at the
New York Festivals and London International Awards. He conducts workshops
on Creativity and Copywriting.
A Masters in Sociology, Marketing, Advertising & P.R., she has worked with
leading advertising agencies in addition to working as a consultant to various
companies. She conducts workshops in Advertising & Marketing
A gold medalist from J.J. Institute of Applied Art with over 30 years experience
in the Creative Departments of leading advertising agencies he has worked on
campaigns like Asian Paints, Glaxo, Stanrose Fabrics and others. He has also
won several CAG and Ad Club awards. He conducts workshops on creativity
and identity for the students.
With over 25 years' experience in the photography industry, he was honoured
as a Digital Consultant for Photo Asia. He has won several national and
international awards. He conducts workshops on digital photography.
With a Diploma in Commercial Art from J.J. Institute of Applied Art and a post
graduation in Social Communications Media from Sophia Polytechnic, she has
several years of teaching experience at Sophia Polytechnic, B.D. Somani
Institute of Art & Fashion Technology and International Baccalaureate School
and K.C. College. She has also won several national and international awards.
She conducts workshops on Theory of Advertising Art and Ideas.
A Graduate in Fine Arts from the Sir J.J. School of Art he went on to do his
Masters in Fine Arts from the same institute. He has taught the History of Art
and Aesthetics at the Sir. J.J. School of Art since 1994. He is also a visiting
faculty at: Sir J.J. College of Architecture, Rachana Sansad's Academy of
Architecture, Sophia Polytechnic, National Instute of Technology, Academy of
Theatre Arts and Thumbnail Animation Studio Pune. During his successful
career as an artist, freelance journalist, lecturer he has participated in
numerous art exhibitions, workshops and won several awards for his works.
Anuja Rane, won laurels in Print Advertising. She was awarded a one-month
internship with the international advertising agency - Saatchi & Saatchi.:
Ibda'a Media Student Awards is DMC's (Dubai Media City) annual programme that
seeks to identify, recognize and foster young media talent from around the world.
Anuja Rane of Sophia Polytechnic from India was among the winners of the Ibda'a
(Creativity in Arabic) awards of Dubai Media City in 2006.
The students' efforts are put on display at the Annual Exhibition of the Sophia
Polytechnic which is held at the end of February each year. The exhibition is well
attended by professionals from the field of advertising & design and is a great
showcase of the students work through the year.
SOPHIA STUDENTS' WIN ALL THE WAY !
The NGO Beauty Without Cruelty organized a Poster Designing Competition on
1st Oct. 2006 on the occasion of World Vegetarian Day. Ankita Ghude from the
Applied Arts Course of Sophia Polytechnic won the first prize. Some of the other
winners in this competition from Sophia were: Deepti Vechlekar, Monica Chedda,
Neha Saini and Sanynka Mohatta
WINNERS AT INTERNATIONAL COMPETITIONS INTER AD (IAA)
marketing communications campaign including plans Book
and Website by Sophia Polytechnic.
Communications campaign including plans Book and Website
This team also won 2nd Place India for the best Plans Book
design and website design
Sophia students' placed third in Asia Pacific region.
For an integrated marketing communications
Campaign including BUSINESS WEEK. :
Please Note: Students are required to read the prospectus thoroughly.
Forms for all courses are issued and accepted by the Polytechnic only after May
2nd till the 1st week of June approximately.
A separate admission form should be submitted for each course that is selected.
Students who have passed the course in Foundation Art are eligible to apply.
Admission is on the basis of merit of marks obtained at the qualifying exam.
The results of the final selection will be displayed on the notice board.
Students are expected to pay their fees within 48 hours of the selection. Failing this, the
seat will be given to another student.
Examinations are held at the end of each term. Student achievement is further
judged through a system of internal assessment. The Institute reserves the right to
retain any piece of examination / class work.
The students must submit the following documents with their admission form.
These will not be returned.
Xerox copy of the mark sheet of the required academic qualifications
Xerox copy of School Leaving Certificate.
2 copies of a photograph of the candidate ( 4cms. x 5 cms.)
Original certificates will have to be submitted to the teacher in-charge at the time of
Students of this Art & Graphic Design course are encouraged and assisted in
participating in competitions at a national and international level to raise their
standards of excellence. Some of the competitions / awards that students vie for
are: Commercial Artists Guild (CAG) Awards, IBDAA, State Art Exhibition.
Professionals from the creative and professional fields are invited to judge the
annual work of the students in order to give them a competitive edge.
Regional Champions in Asia Pacific for an integrated
Regional Champions - Asia Pacific for an integrated marketing
