ART & DESIGN
-
Diploma in Applied Art
Recognised by the Directorate
of Art,
Govt. of Maharashtra
An intense creative programme where the student is prepared for professionalism in the world of design and advertising.
Eligibility: |
Foundation Course |
Tenure: |
4 years full time. Mon - Fri 9a.m. - 3.45 p.m. |
Seats: |
30 |
Course Structure
• Elementary
Applied Art (1st year, Internal Exam )
• Intermediate
Applied Art (2nd year,Government Exam)
• Advanced Applied
Art (3rd year, Internal Exam)
• Diploma
in Applied Art (4th year, Government
Exam)
•
Facilities
•
Over & Above
• Scope
• Faculty
Course Structure
Elementary Applied Art
1st year - Internal Exam
This course is a step above the basics where the students are taught to be more specific in their designs.
Subjects
•
Still
Life
•
Design
and colour.
•
Graphic
Design
•
Drawing
from Life
•
Lettering
- Calligraphy
- Typography
•
Perspective
•
Outdoor
Study - Sketching
•
Project
study on man-made or natural object
•
Memory
Drawing
•
Theory
- History of Western Art
Intermediate Applied Art
2nd year - Government Exam
The students are trained according to the professional ethics of the advertising world and are exposed to the significance of different communication media and their limitations
Subjects
• Drawing from life and Illustration
- Full figure study, anatomy of the human body
• Lettering
- Calligraphy, Typography
• Graphic Design
- Advertising
- Public Welfare
- Educational aids
• Theory
- Advertising
- Printing
- Photography
• Outdoor Study
Outdoor Sketching
• Project : in-depth study of man-made and natural objects
Advanced Applied Art
3rd year - Internal Exam
The salient point of this year is to enhance the
conceptualization skills of the students. Greater stress
is laid on verbal & visual applications.
Subjects
• Drawing & Illustration
• Lettering
- Calligraphy
- Typography
• Graphic Design
- Advertising
- Public welfare
- Publishing
- Education
• Photography
• Silk Screen Printing
• Theory
- Advertising Art & Ideas
Diploma Applied Art
4th year - Government Exam
This is the final year where the students do intensive research for their advertising campaign which in turn gives them the opportunity to do market research and interact with the client. They are educated to work professionally in the corporate world of communication.
Subjects
•
Graphic Design
-
Advertising
-
Public Welfare
-
Publishing
-
Education
•
Elective ( any one)
-
Photography
-
Typography
-
Illustration
•
Dissertation (Based on the chosen elective)
•
Theory -
Advertising Art & Ideas
Facilities
Photography
Studio
The Art Department provides the photography students with professionally
equipped black and white darkrooms, studios for setting up photo shoots
which are equipped with a digital camera, wide range of professional
lenses, tungsten lighting, channel system.
Computer
Lab
A well equipped state-of-art Computer lab for art students with official
softwares i.e. Adobe Photoshop, Adobe Pagemaker, Adobe Illustrator and
Corel Draw for Practical Design work.
Spray
Room
To practice and learn different rendering techniques by Spray work for
art students.
Workshop
To explore different facets of print making with various mediums.
Over and Above
- Workshops and demonstrations conducted by artists and eminent people related to the world of design and advertising, to open up new horizons for the students at an interactive level.
- One-day outings and annual tours to different places
in and around India, where students can do sketches and paint landscapes.
Scope
- Creative Directors,
Visualisers, Illustrators, Graphic Designers in Advertising Agencies,
Publishing Houses, Animation Studios and Government Design Studios.
- Creative Designers
in Design Cells specialising in Corporate, Event / Exhibitions, Window
Display, Packaging, Direct Marketing, Pharmaceuticals.