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ART & DESIGN
- Diploma in Applied Art

Recognised by the Directorate of Art,
Govt. of Maharashtra


An intense creative programme where the student is prepared for professionalism in the world of design and advertising.

Eligibility:
Foundation Course
Tenure:
4 years full time. Mon - Fri 9a.m. - 3.45 p.m.
Seats:
30

Course Structure
   • Elementary Applied Art (1st year, Internal Exam )
   • Intermediate Applied Art (2nd year,Government Exam)
   • Advanced Applied Art
(3rd year, Internal Exam)
   • Diploma in Applied Art
(4th year, Government Exam)
   • Facilities
   • Over & Above
   • Scope


   • Faculty


Course Structure

Elementary Applied Art
1st year - Internal Exam

This course is a step above the basics where the students are taught to be more specific in their designs.

Subjects
   • Still Life
   • Design and colour.
   • Graphic Design
   • Drawing from Life
   • Lettering
      - Calligraphy
      - Typography
   • Perspective
   • Outdoor Study - Sketching
   • Project study on man-made or natural object
   • Memory Drawing
   • Theory - History of Western Art



Intermediate Applied Art
2nd year - Government Exam

The students are trained according to the professional ethics of the advertising world and are exposed to the significance of different communication media and their limitations

Subjects

   • Drawing from life and Illustration
      - Full figure study, anatomy of the human body
   • Lettering
      - Calligraphy, Typography
   • Graphic Design
      - Advertising
      - Public Welfare
      - Educational aids
   • Theory
      - Advertising
      - Printing
      - Photography
   • Outdoor Study
      Outdoor Sketching
   • Project : in-depth study of man-made and natural objects


Advanced Applied Art
3rd year - Internal Exam

The salient point of this year is to enhance the conceptualization skills of the students. Greater stress
is laid on verbal & visual applications.

Subjects

   • Drawing & Illustration
   • Lettering
      - Calligraphy
      - Typography
   • Graphic Design
      - Advertising
      - Public welfare
      - Publishing
      - Education
   • Photography
   • Silk Screen Printing
   • Theory - Advertising Art & Ideas



Diploma Applied Art
4th year - Government Exam

This is the final year where the students do intensive research for their advertising campaign which in turn gives them the opportunity to do market research and interact with the client. They are educated to work professionally in the corporate world of communication.

Subjects

   • Graphic Design
      - Advertising
      - Public Welfare
      - Publishing
      - Education
   • Elective ( any one)
      - Photography
      - Typography
      - Illustration
   • Dissertation (Based on the chosen elective)
   • Theory - Advertising Art & Ideas


Facilities

Photography Studio
The Art Department provides the photography students with professionally equipped black and white darkrooms, studios for setting up photo shoots which are equipped with a digital camera, wide range of professional lenses, tungsten lighting, channel system.

Computer Lab
A well equipped state-of-art Computer lab for art students with official softwares i.e. Adobe Photoshop, Adobe Pagemaker, Adobe Illustrator and Corel Draw for Practical Design work.

Spray Room
To practice and learn different rendering techniques by Spray work for art students.


Workshop
To explore different facets of print making with various mediums.


Over and Above

  1. Workshops and demonstrations conducted by artists and eminent people related to the world of design and advertising, to open up new horizons for the students at an interactive level.
  2. One-day outings and annual tours to different places in and around India, where students can do sketches and paint landscapes.

Scope

  • Creative Directors, Visualisers, Illustrators, Graphic Designers in Advertising Agencies, Publishing Houses, Animation Studios and Government Design Studios.
  • Creative Designers in Design Cells specialising in Corporate, Event / Exhibitions, Window Display, Packaging, Direct Marketing, Pharmaceuticals.

 

 

 

 





 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


General Application and Admission Rules for all courses

Assesment Norms and Certification


Download Admission Form

English Marathi